The app should be constantly changed with updates, upgrades, and new UI design, let alone all those sales and marketing efforts that are needed to advertise each new release.
All of this can be quite costly and time-consuming, and still you may have not enough downloads for all those efforts to pay off.
But let’s face the truth: quite a few people actually read your email campaigns as well as Facebook posts and ads, not to mention the fact that they hardly click any links in those marketing media. You invest lots of effort in your marketing campaigns and may get almost no ROI, as those campaigns act more like “try and error” approach.
On the contrary, a can remember the behavior of your customers and help you identify the reasons why, for example, e-commerce store visitors abandon their shopping carts or leave the chat.
They can also assist you with studying the customers’ interests and preferences based on their questions and problems.
There’s even a platform called Chatfuel that can help companies tailor their There are also tools that analyze user behavior, such as clicks and downloads, on your website or even inside the software product UI.
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